Jared Violin: Brand Evolution
Jared Violin is an electric violinist whose performances captivate global audiences but he needed a brand identity that matched his artistry. I partnered with Jared for over 5 years, leading the creative direction and brand development that elevated him into an international performer with a bold, recognizable identity.
“For over 5 years I’ve worked with Victor to produce the highest level of video and promotional content for my brand. With constant direct communication and creative direction, Victor creates exclusive content that any client is going to love. I highly recommend ...”
—JARED VIOLIN
WORK DETAILS:
Creative Direction: Defined and led Jared’s full brand vision, from stage presence to media campaigns. Even guided his renaming and artistic positioning.
Brand Development: Built the foundation of his personal brand, helping him transition from talented musician to recognized artist with a marketable identity.
Social Media Strategy: Designed growth strategies for Instagram and Facebook, increasing reach and engagement through consistent, story-driven content.
Media Production: Oversaw video, photography, and promotional content, ensuring every deliverable aligned with his evolving brand.
Styling: Directed wardrobe choices and overall image to create a clean but edgy look that amplified his stage presence.
Results
Established a consistent brand identity that became the backbone of his career growth
Expanded international visibility, bookings, and press features
Produced exclusive content and music videos that engaged fans and elevated his artistry
Built a long-term creative partnership that shaped Jared’s trajectory as a performer.
Photography: Jonathan Croft
